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2 articles

Article

Open AccessPublished: 25 July 2025

The Path of AIGC Helping Construct Cultural Digital IPs --Taking the Construction of Hemudu Digital Cultural IP as an Example

Han Lin, Weichen Jia

Cultural Arts Research and Development · 1-13 · 10.55121/card.v5i2.341

In the context of the digital era, cultural IP design faces the dual challenge of the constraints of traditional creative forms and the imperative for innovative breakthroughs. This paper takes Hemudu culture as the research subject and explores the application path of artificial intelligence generated content (AIGC) technology

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Article

Open AccessPublished: 21 June 2025

Systematic combing of Hemudu cultural symbols and analysis of modern value

Gaoshen Wang, Weichen Jia

Cultural Arts Research and Development · 106-117 · 10.55121/card.v5i1.338

This study presents a systematic investigation into the symbolic system of Hemudu culture, aiming to construct a comprehensive classification framework and explore the potential for modern reinterpretation and application. Drawing on an interdisciplinary methodology, we utilized bibliometric analysis via VOSviewer (v1.6.19), tex

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