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Mamluk Cultural Heritage and Sustainable Tourism: The Interplay of Heritage Value, Cultural Identity, and Behavioral Intentions in Promoting Roots Tourism

Mamdouh Ahmed Mohammed, Hebatallah Ahmed, Gihan Abdelal Sultan, Abdelrahman Ahmed Abdelhai Abdelghani

Cultural Arts Research and Development · 50-62 · 10.55121/card.v4i2.474

This study examines the interplay between heritage value, cultural identity, and behavioral intentions in promoting sustainable roots tourism associated with Egypt’s Mamluk cultural heritage. While scholarly attention has predominantly focused on Egypt’s Pharaonic legacy, Mamluk-era sites (13th–16th centuries)—noted for their sy