Green Tourism Development in Rural Areas – A New Way to Create Sustainable Economic Resilience for Locals

Authors

  • Trisetia Wijijayanti *

    Faculty of Economics and Business, Universitas Negeri Malang, Malang, East Java, 65145, Indonesia
  • Norlida Hanim Mohd Salleh

    Faculty of Economics and Management, National University of Malaysia, Bangi, Selangor, 43000, Malaysia
  • Yuli Agustina

    Faculty of Economics and Business, Universitas Negeri Malang, Malang, East Java, 65145, Indonesia
  • Nurbaidura Salim

    Faculty of Architecture, Planning and Surveying, MARA University of Technology, Seri Iskandar Campus, Perak,

    32610, Malaysia

DOI:

https://doi.org/10.55121/nc.v4i2.445

Keywords:

Green Tourism, Sustainable Rural Economy, Rural Economic Resilience, Rural Economic Diversification

Abstract

Sustainable economic resilience demands economic diversification activities in rural areas that emphasize the important role of sustainable productivity growth in achieving balanced development and reducing rural areas’ dependence on local or central government support. This conceptual paper explores the concept and mechanisms of green tourism, investigating the opportunities and challenges of green tourism development in rural areas to create sustainable economic resilience. Diversification, particularly through green tourism, serves as an important mechanism to enhance the resilience and well-being of rural communities by reducing their vulnerability to external shocks and economic disruptions. This approach promotes greater self-reliance and reduces the economic risks associated with over-reliance on traditional industries. This study argues that green tourism in rural areas offers opportunities to revitalize local economies, preserve cultural heritage, and protect the environment, while diversifying livelihoods and engaging communities in sustainable practices. However, it also faces challenges, including the risk of environmental disruption from excessive restoration, weak community involvement, cultural dilution, social fragmentation, and the need for effective policy frameworks to ensure long-term economic resilience.

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How to Cite

Wijijayanti, T., Salleh, N. H. M., Agustina, Y., & Salim, N. (2025). Green Tourism Development in Rural Areas – A New Way to Create Sustainable Economic Resilience for Locals. New Countryside, 4(2), 20–27. https://doi.org/10.55121/nc.v4i2.445

Issue

Vol. 4 No. 2 (July 2025): In Progress

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Articles

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Copyright (c) 2025 Trisetia Wijijayanti, Norlida Hanim Mohd Salleh, Yuli Agustina, Nurbaidura Salim

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This work is licensed under a Creative Commons Attribution 4.0 International License.