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39 articles

Article

Open AccessPublished: 12 March 2026

Pragmatic Strategies in Selected Digital News Articles

Olusegun Oladele Jegede

Linguistic Exploration · 27–40 · 10.55121/le.v3i1.934

Despite extensive research on news discourse, limited attention has been given to how pragmatic strategies function in digital news to shape meaning and guide audience interpretation. Analysing a corpus of news articles from various online sources—such as The Guardian, BBC News, and The New York Times—the study aims to examine h

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Article

Open AccessPublished: 20 February 2026

Gender Differences in Lexical Choices among Learners of English at the National University of Lesotho

Mpoi Mahao, Ntšoeu Seepheephe

Linguistic Exploration · 12–26 · 10.55121/le.v3i1.1007

Despite ongoing sociological research, there is no clear consensus on gender-based differences in language use, particularly in terms of lexical choices. This gap underscores the need for further research. The present study aims to contribute to this area by examining gender differences in the use of lexis among students at the

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Article

Open AccessPublished: 15 January 2026

Lexico-Semiotic Analysis of Pentecostal Social Media Signage in Livingstone, Zambia

Pethias Siame, Charles Nyirenda

Linguistic Exploration · 1–11 · 10.55121/le.v3i1.458

This study conducts a comprehensive lexico-semiotic analysis of the social media signage employed by selected Pentecostal churches in Livingstone, Zambia. A qualitative descriptive design was adopted, utilizing a dual theoretical framework of Halliday's Systemic Functional Grammar (SFG) and Kress and van Leeuwen's Visual Social

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Article

Open AccessPublished: 20 October 2025

Linguistic Deviances as Stylistic Resources in the Nigerian Music Industry: A Semiotic Analysis of Adeleke’s “Funds” and Apata’s “Hustle”

Peter Oyewole Makinde, Precious Chinasa Onyenwe

Linguistic Exploration · 133-150 · 10.55121/le.v2i2.768

This study examined linguistic deviances (LDs) as stylistic resources in the Nigerian music industry, through a semiotic analysis of Adeleke’s “Funds” and Apata’s “Hustle”. Linguistic deviance, a hallmark of creative language use in artistic expression, is explored here as a deliberate semiotic act that encodes cultural, ideolog

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Article

Open AccessPublished: 27 April 2025

The Role of ESP in Development of Intercultural Communication and Contribution of ESP to the Process of Globalization

Anna Tenieshvili

Linguistic Exploration · 117–132 · 10.55121/le.v2i1.331

English for Specific Purposes has established itself as a significant and very important branch of Linguistics that can be divided into several sub-branches based on horizontal and vertical division. Horizontal division would imply division of English for Specific Purposes into Language for different professional fields, such as

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Article

Open AccessPublished: 20 April 2025

The Impact of Globalization on Naming Practices in Israel

Oshri Zighelboim

Linguistic Exploration · 104–116 · 10.55121/le.v2i1.508

Changes in naming patterns within a specific society reflect socio-cultural shifts within that society. In the 21st century, globalization has become a fundamental aspect of life in both the Western world and Israel, thus significantly influencing the selection of personal names for newborns. This socioonomastic study employs a

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Article

Open AccessPublished: 19 April 2025

A Socio-Phonetic Investigation of the Acoustic Features of English Vowel Sounds by Lassi English Second Language Speakers

Muhammad Zain, Abdul Malik Abbasi, Imtiaz Husain

Linguistic Exploration · 93–103 · 10.55121/le.v2i1.528

This study presents the first comprehensive acoustic analysis of English monophthongs produced by native Lassi Sindhi speakers. Despite the limited research on the Lassi dialect, its speakers engage with English as a second language, often displaying pronunciation patterns influenced by their first language. LassiTen monophthong

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Article

Open AccessPublished: 16 April 2025

An Onomastic Analysis of Shop Names: A Case of Manyama Market in Zambia

Pethias Siame, See Muleya, Raphael Prince Akeem Chisenga

Linguistic Exploration · 78–92 · 10.55121/le.v2i1.459

Motivated by the role of commercial onomastics in trade and business, this study linguistically analyses shop names in the multilingual context of the Manyama market in Kalumbila, Zambia. Three objectives guide this study: to identify the morphological processes employed in the formation of shop names at Manyama Market, to desc

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Article

Open AccessPublished: 11 April 2025

Regional Assimilation of Syntax-Pragmatic Markers of Nigerian English in Contemporary Literary Texts

Samuel Babatunde Akanbi, Toluwalase Popoola Toluwalase

Linguistic Exploration · 60–77 · 10.55121/le.v2i1.457

This study examined syntax-pragmatic patterns in three selected literary texts from Northern, Eastern, and Western Nigeria using Labov’s language variation theory. Data were collected from secondary sources and analyzed qualitatively. The findings revealed distinct syntactic patterns across regions, categorized into three groups

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Article

Open AccessPublished: 6 April 2025

The Impact of Language on Branding: A Comprehensive Analysis

Nkandu Musonda, Pethias Siame

Linguistic Exploration · 37–46 · 10.55121/le.v2i1.250

In an era where consumers are presented with vast choices, effective communication is of utmost importance for brands that desire to establish meaningful connections with consumers and set a strong presence in the market. This study explores the multifaceted relationship between linguistic elements and brand identity, focusing o

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